Understanding WebHub

WebHub is a holistic marketing approach that protects your website against Google updates by creating a solid digital footprint and building semantic relationships between web entities. It involves siloing your website, optimizing on-page and off-page elements, interlinking Google properties in a Google Drive stack, and using S3 buckets to host an ID page.

When the WebHub is completed, your business will have multiple branded mini-websites, linked citations, linked directories, and an extensive Google Drive stack.

Implementing effective WebHub Strategies is crucial for service-based businesses looking to rank higher in the search engines.

WebHub focuses on building your brand presence online by optimizing your Google Business Profile and leveraging trusted websites such as About.me, Strikenly, and many others.

Webhub will power up your branded digital footprint by strengthening tier-one properties through targeted link-building strategies. By implementing these advanced SEO strategies, you can elevate your business’s visibility in search engines and attract more customers.

Interlinking Google Properties for Increased Keyword Relevance

Connections must be built between various online assets associated with your brand – including social media profiles, YouTube channels, blog posts/articles, and more. One effective way to do this is by interlinking Google properties in a drive stack, which can help increase keyword relevance and boost your site’s overall authority.

Google Drive Stack comprises related Google documents, spreadsheets, presentations, and other files within a single folder. By strategically placing links to your website and other online assets throughout these documents – along with relevant keywords – you can create an intricate web of connections that search engines will recognize as valuable information sources related to your brand or industry.

Ultimately, the WebHub strategy aims to protect your website from potential penalties or ranking drops due to algorithm updates by building a robust digital footprint across various platforms. This comprehensive approach improves visibility and helps establish trust with search engines for long-term success in organic rankings.

Building Your Brand Presence Online

Creating an extensive brand presence online is essential for service-based business owners to establish trust with search engines and increase visibility. This involves utilizing social network profiles, maintaining name/address/phone number (NAP) consistency across all platforms, syndication networks, Google Drive stacks, and leveraging other free websites to present your message. Everything links back to your website, which is your main hub on the internet. By building this interconnected network of digital assets, you can insulate your website from search engine penalties or updates.

Thoroughly filling out your Google Business Profile for maximum exposure

Your Google Business Profile (GBP) is the foundation of your local SEO strategy. Ensuring that your GBP is comprehensive and precise will not only boost the possibility of appearing higher in local search results but also offer prospective customers relevant details regarding your business. To optimize your GBP listing:

  • Add a detailed description of your services.
  • Select relevant categories that accurately represent what you offer.
  • Add high-quality photos showcasing the interior and exterior of your establishment or examples of completed projects.
  • List operating hours and update them if they change seasonally or during holidays.
  • Promptly respond to positive and negative customer reviews to demonstrate excellent customer service skills.
  • Post events or articles on the platform once a week.
  • Make sure your services are added under the Services area.
  • If you have products, add them under Products.