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The Ultimate Google Business Profile Checklist for Local Business Growth

Do you want your local business to get found on Google Maps and rank higher in search results? Optimizing your Google Business Profile is the key. And this step-by-step checklist will show you exactly how to do it right.

Having a complete and active Google Business Profile has become essential for local businesses looking to increase their visibility, attract more inquiries and drive revenue growth. Google’s mapping product is one of the primary ways consumers discover companies in their area.

Is your listing set up properly and taking advantage of all the available features? If not, you could be missing out on a ton of potential customers finding you through Google Maps and local search.

This comprehensive Google Business Profile checklist covers all the important optimization tactics, including:

  • The Right Business Name and Categories: Choosing the proper business name and primary/additional categories to maximize your local relevance.
  • Products, Services and Attributes: How to fully flesh out your product/service listings and business attributes to match what locals are searching for.
  • Getting and Managing Reviews: Tips for acquiring positive Google reviews and properly responding to all of them (critical for search visibility!)
  • Consistent Photos and Posts: Stay active by posting photos, updates and offers to your listing on a consistent basis. Plus photo optimization advice.
  • Mark Relevance Factors: Little-known tips like service area versus address, editing your map marker placement, and more.

With this Google Business Profile checklist as your guide, you can fully optimize your local listing on Google to outrank nearby competitors. This will increase visibility in Maps and local pack results and drive more profile views, website traffic, phone calls and revenue!

Ready to master local SEO and get found? Download the full Google Business Profile checklist now.