Attraction Internet Marketing

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Here is a great article on the different reports that Google Analytics can provide for your Web Site.  Written by WebHelperMagazine.com Using the different report features of Google Analytics can help determine what your readers want to see as well as point out which posts are retaining visitors and which ones are bouncing your visitor.

Is your website like this sign? Don’t let your Web Site or business get to this condition.

Having your site maintained on a monthly basis makes great business sense - keeping everything current from the specials offered by your business to the text and image changes that occur through out the year. There is nothing more disappointing than to find outdated information when current information about your business is what your customers are seeking. Premium Websites’ monthly maintenance package includes: Continue Reading »

You have spent a great deal of time getting your LinkedIn profile just perfect.  It is finally at 100%.  Is it helping you with Google?  There are a few simple things that you can do to your profile that will make it found in Google better.

• Edit your LinkedIn personal url to have either your name in it or your business name
• When entering your Websites and Blogs use the “other” category.  This will allow the title that shows in your profile to be customized.  Use either your Website/Blog address or the Key Words you want to rank for in the Search Engines.

Take a few minutes right now and go to your LinkedIn profile and make these changes.  I dare you!

Here are a few other articles about LinkedIn that you might find interesting.

Blogger Appreciation Day on LinkedIn - Put your blog down as a separate job on your LinkIn profile. I’m going to do that today. Blogger Appreciation Day April 14 Here are a couple of ideas on how to implement this with LinkedIn:. 1. Connect with the bloggers you know. …

Learning how to LinkIn and what it’s worth - Once you join, you post a profile (basically your résumé and information on any services you provide). Then you link to friends by inviting them to join (I don’t do that; feels too much like bothering people who already have too much to …

Here’s to your SEOing for your business

Dotty

Here are 20 SEO tips as posted at Rustic Girls.

Search engine optimization can be confusing, especially for people who are new to the concept. However, there are a few simple things that anyone can do that will help increase a webpage’s chances of being ranked higher by search engines and increasing the number of visitors to your website. How much time you spend optimizing your website is up to you, but you should take a little bit of time to do some of the following techniques:

1. Have a site with well-written content. Optimization is worthless if your site is not full of good content.

2. Include a short site description in the title. Search engines will display between 66 to 130 characters of your title when they list search results. Each page title should be constructed so that it informs and attract users. For best results, include a title and a subtitle.

3. Create a site map and submit it to the major search engines such as Yahoo! and Google. You should also place a link to your site map on the index page of your site.

4. Make sure that each page of your site has at least 250 words of text on it.

5. Declare a “doctype” at the top of every page and a character-set type.

6. Keep your URLs as simple as possible. Try to use URLs that have keywords in them instead of numbers.

7. Decide upon several keywords and phrases and use them throughout the page. This includes putting them in the title, content, anchor tags, Meta tags, and links.

8. Avoid frames. Search engine spiders are unable to read them. If you feel that you must use frames, include important body text within a <no frames> tag.

9. Register with search engines and directories by hand.

10. Avoid listing words repeatedly. This is considered keyword “stuffing” and is more likely to decrease your search engine ranking than improve it.

11. Do not use “black hat techniques” to try and artificially increase your site’s ranking. It will only end up backfiring and will probably get you banned from the search engine.

12. Do not use flash or images in place of searchable text. Also, use the “alt tag” to describe any images on your site. This information is indexed by search engines.

13. Use headers that are relevant and contain key words. Not only do they help organize your text, but they are also weighed heavily by search engines.

14. Update your site frequently. Search engines like sites that are growing and offer new content.

15. Use a blog to extend your site and keep your content fresh. Your blog should be an extension of your website (”http://www.yourwebsite.com/blogname” and not “http://yourwebsite.bloghost.com”)

16. Place a robots.txt file on your server. This will instruct web robots which directories can or cannot be crawled by search engine spiders.

17. Avoid using doorway or splash pages. Doorway pages are designed specifically for search engines and are considered another black hat tactic. Most search engines are capable of recognizing them, which makes them pointless. Splash pages are intended to be entryways to your site and usually consist of some type of flash animation. Although they might look cool, they take a long time to load and contain no content for search engines to crawl.

18. Include the major Meta tags on all of your pages. While the “key words” tag is not as important as it used to be, it should still be included. The “description” tag is more important since it is what search engines list after the title in their results.

19. Validate your HTML so search engines can read it. You should also validate any CSS and JavaScript that you use.

20. Hand submit your site to the major search engines. This is a simple step but can go a long way in getting your site listed.

Now that you understand some of the basics of search engine optimization, you can decide if you want to go more in-depth and take the time to optimize your site further. You might also consider having your website optimized by a professional. Either way, you have at least minimized some of the things that can lower you website’s ranking, which could have cost you potential visitors.- Darcy Logan

In a nutshell the best and only way to improve the PageRank for your website is to get incoming links from websites that have a higher PageRank than your site. The PageRank is a mathematical computation that involves a ratio of incoming links and your PageRank vs their PageRank. So what are some ways to get links?

• Link Exchanges are frowned upon by Google so beware if you participate in one.
• Paid Links
• Submit articles you have written to various publishers for a link back to your site
• Comment on blogs
• Contribute to Blogs
• Have unique content on your site that people want to link to
• Submit your site to local Business Directories
• Submit your site to the Open Directory

I am sure there are other suggestions. Feel free to leave your suggestion in the comments here!

Own the Day

Dotty

For those of you who are configuring your own blogs this will be useful information. Here is a link to an article for this configuration. Nofollow tag for your blog
Deleting the Nofollow tag will be better for your search engine rankings.

Here’s to your blogging

Dotty

Several of my customers have asked for something they can do to increase their organic search engine placement. I tell them to ad content. The easiest way to ad content is to have a blog and post daily or at least weekly. If it is to hard for the client to set up their own blog, I can do it for them and then teach them how to use the software and get them up and blogging. Giving the Search Engines new content to catalog every time your site get crawled is a great way to increase the frequency of crawling as well as the placement of your site.

Just a thought…

Dotty