Create Search Engine Optimized Content
Learn How ~ Make It EASY
Creating content for your website includes more than just putting words onto a page. It is very different from creating ad copy for print advertisements or creating book copy. Online is all about getting the right message while using the right keywords. It is also about where the keywords are used, how often they are used, and is the text readable for a human visitor.
Content Creation Made Easy
This seems hard – but I have a very easy method for creating great Search Optimized Content – it is so easy that anybody can do it. Once you learn this method you will no longer need to cringe when web content is mentioned, and you will not feel the need to avoid it either.
What you will learn:
- How to find the “Right” Keywords
- The Secret Format for great web copy
- Where to use the right Keywords
- How Easy it is to write great web copy
When: Thursday October 27th from 10:00 ~ Noon
Where: SOHO Training Room – 953 Officers Row, Vancouver Wa
Cost: $ 89.95
- This is a WORKSHOP
- Bring your Laptop and an idea for Content
- We will all be writing a blog post or web content during this workshop.
Content Creation Webinar
Can you create Optimized Web Content?
Are you confused about:
- Choosing Keywords
- Creating Optimized Content
- How to write for the Web
- How to effectively use Other Peoples Content
March 25th 2011 from 2:30-3:30 there will be a Webinar that will cover:
- A simple method for choosing Keywords
- How to create Optimized Blog Posts and Web Content
- How to Structure your Web Content
- How to Get More Traffic by showing up higher in the Search Engines
The cost for this Webinar is $19.95 or if you are a member of Dotty’s Training Website the webinar is included as part of your training.
You may register for the Webinar here and you will be emailed the link for watching the Webinar.
$19.95
Register for Online Marketing With Dotty and get this Webinar for free.
Twitter and LinkedIn Training
Confused how to use Twitter and LinkedIn for business?
- You have heard people say Twitter is where you need to be ~ but it just does not make sense!
- How can you get anything from 140 characters?
- As of April 2010 there were 105,799,710 registered Twitter Users
- Twitter users average 55 million Tweets per day
- How can you harness the power of Twitter?
Dotty will show you how to use Twitter to increase your online branding, monitor your Social Buzz, and get more customers or sales from the social platform. You will no longer feel lost when using Twitter!
LinkedIn ~ The Professional Social Network ~ What?
- On average 36.5 Million people visit LinkedIn per month
- LinkedIn users are well educated and more affluent than other Social Media platform users
- Unsure how to best use LinkedIn for YOUR business?
- Want to gain Authority on the Internet?
Dotty will show you how to make your LinkedIn profile stand out above the crowd. You will understand how to become an authority in your field and how to start building professional relationships through LinkedIn.
This is a hands on Workshop ~ Bring your laptop and work on your Twitter and LinkedIn accounts in class.
View SOHO Marketing Guru Training Center in a larger map
What you need to bring:
- Laptop
- Professional photo and / or photo of your logo
- If you have a PowerPoint presentation for your business bring the file
- Short and Long Bios
- Open Mind
- Willingness to Learn
What you will learn:
- How to set up both Twitter and LinkedIn
- Ideas on using both platforms effectively
- Tools for saving time with using the platforms
- Monitoring Tools
- Questions and Answer time both during and at the end
Blogging For Business
Blogging Basics ~ Do I Really Need To Blog?
- You hear people talking about Blogging ~ What is it?
- Will YOUR business get any Benefit From Blogging?
- How often do I need to Blog? Is It Wasting My Time?
- What is the Point?
How would your business do if you attracted more real live customers by using a Blog? Think free, effective advertising to your perfect customers!
Dotty Scott of Premium Websites is holding a 1.5 hour live class on Blogging Basics ~ Why and How to use a Blog for Business.
This workshop is for Beginners
What you will learn:
- Learn what options and platforms are available for Blogging
- Methods of Content Creation ~ Does NOT need to be time intensive
- How often you need to Blog
- How Blogging will help your business
- How to build loyal readers
- Why your business will benefit and the best way to gain that benefit
WordPress Made Easy ~ Advanced
Are you wanting to get MORE from your WordPress Website or Blog?
- Does WordPress confuse or intimidate you?
- Are you wanting to create Sales Pages or Opt-In Pages?
- How to integrate online payment right on your website without any kind of monthly-fee shopping cart?
- How to hide thank you pages, and all the other kinds of pages you don’t want available to everyone?
This workshop is for you if you answered yes to any of the questions above.
This is an Advanced workshop: You must have a WordPress website or blog and be familiar with the Dashboard of your WordPress website. You must be able to make basic updates like text changes and uploading images. This class in NOT for a WordPress newbie.
Where: 951 Officers Row, Vancouver WA (Soho Marketing Guru Office)
Pre-Registration is REQUIRED. Class is limited to 12 people
Cost: $89.95
Prerequisite: MUST have an installation of WordPress available ~ this can be an active website or on a testing server. Also must have a laptop available to bring to class. I have 2 available for borrow for the first 2 people that request them.
What You Will Learn in WordPress Made Easy
- How to create Sales or Opt-In pages (No sidebar pages)
- How to integrate PayPal into your Website
- How to create a Page/Post
- How to use the new Custom Menus
- How to add Videos
- How to structure your content of optimum SEO
What You Will Receive
- Education
- Set of Plugins that are Mandatory for a Optimized and Efficient site
- Current ping list
- Access to the Themes that I use that are already optimized
Beginning Facebook For Business Class
Building and Managing Your Facebook Fan Page: Step-by-Step Workshop ~ BEGINNERS
- Business get customers from FACEBOOK ~ Are You?
- Want to capitalize on Facebook ~ You Don’t Have a CLUE HOW?
- Does your business have Events, Classes, Workshops to promote?
- 500 Million active users ~ What % do you need to grow YOUR BUSINESS?
- How does your business keep its Fans coming back and actually BUYING?
- How do you Build the Reltaionship with Facebook?
How would your business do if you attracted more real live customers by using a Facebook FanPage? Think free, effective advertising to your perfect customers!
Dotty Scott of Premium Websites is holding a 3-hour live hands-on Building and Managing Your Facebook Fan Page Workshop Bring Your Laptop and Get IT DONE!
Workshop is limited to 12 people w/laptops
Pre-Registration is Required!
May 13th 2011, 10:00 ~ 1:00 PM. $89.95
This workshop is for BEGINNERS ~ People Who Have NO FanPage Created Yet
Here’s what you will get done in the Facebook Fan Page Workshop:
- Set up an effective and functional Facebook Fan Page
- Upload Photos, Videos, Events
- Learn how to make changes to your Facebook Fan Page
- Understand and set up Privacy Settings
- Understand all the ways you can interact with your fans and friends on Facebook and how this will benefit your business
- Leave with a finished fan page, technical knowledge and many new ideas to get more customers and make more sales through Facebook
953 Officers Row
Vancouver, WA 98661
(Ronnie Noize’s Office)
Advanced Facebook for Business Class
Building and Managing Your Facebook Fan Page: Step-by-Step Workshop ~ ADVANCED
- Business get customers from FACEBOOK ~ Are You?
- Want to capitalize on Facebook ~ You Don’t Have a CLUE HOW?
- Does your business have Events, Classes, Workshops to promote?
- 94,748,820 current users in the United States ~ What % do you need to grow YOUR BUSINESS?
- How does your business keep its Fans coming back and actually BUYING?
How would your business do if you attracted more real live customers by using a Facebook fan page? Think free, effective advertising to your perfect customers!
Dotty Scott of Premium Websites is holding a 3-hour live hands-on Building and Managing Your Facebook Fan Page and Profile Workshop ~ bring your laptop and get it done!
This workshop is for ADVANCED users ~ You already have a FanPage created and want to add more advanced features.
- Learn advanced ways to enhance your current FaceBook Page
- Import a Blog, Upload Video, Create a Custom Tab ~ use an iFrame to embed an HTML page into your FanPage
- Learn how to make changes to your Facebook Fan Page
- Talk about Strategies for Growing Your Fans!
- Ideas to convert Fans into PAYING CUSTOMERS
- Leave with a finished fan page, technical knowledge and many new ideas to get more customers and make more sales through Facebook
Facebook Business Strategies Class
Facebook Marketing Strategies that Work
- Attract More Fans
- Turn Your Fans Into Paying Customers
- Use the Viral Power of FaceBook to increase YOUR bottom line!
- Create loyal customers
- Walk away with many different ideas for using your Facebook FanPage to reach your Online Goals.
- Get a Facebook Strategy to follow ~ make Facebook easy!
Dotty Scott of Premium Websites is holding a 90 minute live class
Facebook Marketing Strategies that Work.
During the Facebook Marketing Strategies that Work class you will get:
- Marketing examples of effective fan page use ~ develop your own unique Online marketing plan.
- Strategies for getting Fans and how to meet their expectations
- Understand the demographics of your customers on Facebook
- Effective strategies for engaging your fans and keeping them coming back
- And of course your questions!
WordPress Made Easy for Beginners
Are you intimidated by Updating your WordPress Site?
- Do you have a website or blog that uses WordPress as the Content Management System?
- Does WordPress confuse or intimidate you?
- Would you like a little hand-holding to learn WordPress?
This workshop is for you if you answered yes to any of the questions above.
This is a Beginning workshop: You must have a WordPress.org website or blog and it is ok if you have never logged into the WordPress dashboard, never even made a change to your site. We will be going through the settings as if you have just started your website. You will not get as much out of this class if you are using the free WordPress.com system. This will be a slower paced class for the BEGINNER.
When: July 19th 2011
Pre-Registration is REQUIRED. Class is limited to 12 people
Cost: $89.95
Prerequisite: MUST have an installation of WordPress.org available ~ this can be an active website or on a testing server. Also must have a laptop available to bring to class. I have 2 available for borrow for the first 2 people that request them.
What You Will Learn in WordPress Made Easy
- How to install and use Plugins
- How to update WordPress and Plugins
- How to create a Page/Post
- How to add Photos
- How to use the Settings to YOUR advantage
- How to set your site up to be Search Engine Optimized
- How to structure your content of optimum SEO
What You Will Receive
- Education
- Set of Plugins that are Mandatory for a Optimized and Efficient site
- Current ping list
Business Blogging Basics
Blogging Basics ~ Do You Really Need to Blog?
- You hear people talking about Blogging ~ What is it?
- Will YOUR business get any Benefit From Blogging?
- How often do I need to Blog? Is It Wasting My Time?
- What is the Point?
- 4 out of 10 people read Blogs.
How would your business do if you attracted more real live customers by using a Blog? Think free, effective advertising to your perfect customers!
Dotty Scott of Premium Websites is holding a 1.5 hour live class on Blogging Basics ~ Why and How to use a Blog for Business.
July 7th 2010, Downtown Vancouver,
1:00 ~ 2:30 PM. $39.95
Class is limited to 18 people – Registration is REQUIRED.
951 Officers Row
Vancouver, WA 98661
(Ronnie Noize’s Office)
This workshop is for Beginners
What you will learn:
- Learn what options and platforms are available for Blogging
- Methods of Content Creation ~ Does NOT need to be time intensive
- How often you need to Blog
- How Blogging will help your business
- How to build loyal readers
- Why your business will benefit and the best way to gain that benefit
Class is limited to 18 people – Registration is REQUIRED.
